Why does an Olympic swimmer make swimming look so easy and graceful? Terry Laughlin, the founder of TI swimming, developed the "Rule of Two Percent" after 17 years of coaching. It says that about one person in fifty has the natural ability to swim fluently - the other 98% follow our instincts and struggle unnecessarily.


The key to faster swimming is understanding that each time we enter the water, we bring with us all our human traits and habits and instincts. They serve us well on land, but in the water they lead to some extraordinarily inefficient and exhausting movements. This is called Human Swimming. Fishlike Swimming, by contrast, is fast, effortless, and smart. This is the kind of swimmer you want to be. But in order to swim like a fish, you need to shed your human instincts and learn to do some things that will feel counter-intuitive at first, but, with practice, will become quite natural and will make you as relaxed and at home in the water as a fish. And you'll be swimming faster, too, with much less effort.

Total Immersion™ is the only place to learn cutting-edge techniques of active streamlining. A great experience with TI means you become efficient & effortless:

:: Mastering balance - finding harmony and becoming relaxed in the water

:: Reducing drag - pierce the water and become slippery, gliding through it.

:: Smooth, fluid propulsion - use the effortless power of the body's core rotation

:: Every lap you ever do feels good, and/or offers a sense of progress.

:: You swim so beautifully that people ask how you learned to swim like that.

:: You can swim with all the grace, fluidity and ease of the worlds greatest swimmers!

:: Total Immersion™ will transform you into the swimmer you always wished you could be.

Check out this link to a YouTube video
showing a Comparison of Freestyle between Jones, Phelps and TI coach, Shinji Takeuchi from Japan.

Total Immersion Can Teach Anyone! Whether you're new to swimming or have years of experience, Total Immersion can provide you with all the tools you need to become the best swimmer you can be. Swimmers - even those who have been frustrated for years - have seen their swimming improve dramatically (average improvement in stroke efficiency is 20%) in just a few hours. We speed up the learning curve by concentrating on the 3 essential skills of fishlike swimming: Swimming "Downhill," Swimming "Taller," and "Skating" on Your Side ... skills that don't require experience, fitness, youth, or power ... skills that ANYONE can learn at any age.

The Tao of TI - What makes Total Immersion Different?

We're convinced there's a great swimming inside everyone! If you've never believed you could learn to swim well, or have been swimming for year with little progress, your frustrations are not your fault. The you were taught to swim - even the way you've been lead to think as a swimmer - is what has held you back.

Though swimming is an essential life skill, traditional teaching and coaching methods have made it difficult to master because they teach an awkward, exhausting style of swimming. Total Immersion's foolproof approach to teaching can help any student master a fluent, beautiful and economical style and brings results far faster than conventional methods:
  • Only TI teaches Fishlike Swimming. Traditional instruction focuses on pulling, kicking and endless laps. TI teaches you to swim with the effortless grace of fish by becoming one with the water . You'll feel the difference from your very first lap of intelligent, purposeful TI practice and get more satisfaction from every lap that follows.
  • Only TI teaches the qualities of beautiful swimming as well as the mechanics. Swimmers come to us with the goal of swimming faster. They quickly learn that it's far more helpful and satisfying to swim with grace, flow, and economy ... and that speed will surely follow when they master ease.
  • Only TI teaches transformation along with fluid strokes. TI, alone among all swimming-improvement programs, teaches swimming as a practice - in the same mindful spirit as yoga or tai chi. Our students tell us that by swimming the TI way they sharpen the mind-body connection and achieve heightened self-awareness and self-mastery, leading to greater physical and mental well-being.
  • Only TI teaches you to master swimming as an art. TI teachers emphasize the same patient precision and refinement taught by martial arts masters. We start with simple skills and movements and progress by small, easily-mastered steps. Our students thrive on the attention to detail and the logical sequence of progressive skills.
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